It’s a win-win : Why sustainability in the workplace matters

Studies found that 65% of people would rather work for a company with strong environmental beliefs. Could your lack of sustainability be costing you potential employees?

Over the last decade environmental awareness has sky-rocketed, encouraging large businesses to improve sustainability and their carbon footprints. Some of the world’s biggest businesses are now disclosing their greenhouse gas emissions and other environmental metrics. We found that 71% of the world’s top 500 companies are now opting for external sustainability assessments to get more honest results, openly allowing themselves to be judged by their consumers. Reportedly, many companies have found that creating an environmental focus has not only saved them money in the long-term, but has helped them boost their brand image and bring in new business

Today, climate change is at the forefront of many business discussions. It’s important to remember that being climate positive is about pioneering leadership and changing the way we do things. If covid has taught us anything, it’s how important it is to change with the times.

Recent surveys have shown that the majority of employees would rather work for an environmentally ethical company, a large portion went as far as saying they would even take a lower salary if it meant working for an ethical company. It’s important to remember that workers want to feel as if they share the same values and belief systems as their employers, it allows them to take pride in their work. The last thing you want to do is lose employees or potential employees due to a lack of environmental awareness, especially when it could also be saving you money. It feels like a win, win, have a look at these recent studies:

https://www.reutersevents.com/sustainability/employees-want-climate-positive-action-companies-heres-how-they-can-deliver#:~:text=Almost%20two%2Dthirds%20(65%25),the%20majority%20of%20the%20workforce

https://theonebrief.com/why-environmental-sustainability-is-becoming-big-for-business-2/